Email Campaigns

A friend of mine created a flier in photoshop and we are trying to figure out how to create an email campaign out of it. The flier has two links ~ I made it into an html file, moved it to dreamweaver, then used an image map to create the two spots on it that are links. We also created two forms the links lead to, and uploaded them via ftp onto the current company website.

I have researched many different ways but have had no success in just inserting this html into a body of an email to be sent out to people. When I finally got somewhere with Mozilla Thunderbird, the graphic did not show up.

any help would be appreciated!!!
Thank you for your advice. This is not the company I work for however. The flier is an invitation to join a luncheon to a group of suscribers so it actually isn’t “sleazy” at all…